NEWSPAPER ADVERTISING

Newspaper Advertising Provides Exceptional Single-Source Market Penetration

MediaBuyers routinely negotiates exceptional rates for print advertising in big-name newspapers. Our rates make newspaper advertising affordable.

Consider Market Penetration

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Why Newspaper?

  • Upscale consumers are more likely to read newspapers. As household income increases, so does newspaper readership.
  • 65% of U.S. adults (158 million) read newspaper media content in an average week.
  • 60% of U.S. adults with household incomes of $250,000 have read a print newspaper in the past week.
  • Nearly 44 million Millennials read newspaper content in either print, online or on a mobile device.
  • Two-thirds of Millennials who are college graduates read newspaper content on a weekly basis.
  • Half of adult Twitter users read a print newspaper during an average week.
  • Consumers find print newspapers to be more believable and trustworthy (26%) than any other media.
  • Print newspapers produce results: 8 in 10 adults took action after seeing a print newspaper ad in the last 30 days.

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Reach Affluent Readers With Our Newspaper Connections

  • Accurate targeting with special sections
  • Remnant newspaper rates up to 90% off
  • International, national, metro, and hyper-local small circulation newspapers
  • Dailies and weeklies
  • Lead times less than a week!

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Measurement

50% of response to newspaper ads occurs on the first day, with close to 100% of results occurring within a week. 


This makes for easy attribution!

Ready For The Next Step?

What Are You Waiting For?

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